HONEYWELL
AIRFIELD SYSTEMS.
interactive media developer. marketing materials, sales collateral.
Funky Honeywell Intro
[ OBJECTIVE ]
Translate Complex Engineering for the End-User. Target: Honeywell International (Global Aerospace & Building Technologies). I was brought in to Honeywell Airfield Systems to develop an interactive CD-ROM catalog with menus and buttons and sound effects and more. I took photos of all available products, and processed the photos, and for products that I did NOT have available for photos, I then created 3D models and rendered them as I would the photos.
[ LANDSCAPE ]
Honeywell builds the systems that keep planes in the sky and skyscrapers habitable. The engineering is brilliant, but the "User Interface" for these physical products is often a printed manual. If the manual is confusing, the product fails.
[ MANDATE ]
We were engaged to execute the technical documentation and layout for consumer-facing hardware. The goal was to take "Engineer-Speak"—dense, jargon-heavy specs—and translate it into "User-Ready" collateral that was intuitive, legally compliant, and on-brand.
[ TARGET ]
Honeywell operates at the intersection of consumer simplicity and industrial complexity. The challenge in this sector is Information Architecture.
A user installing a thermostat or a security sensor needs immediate visual confirmation of the steps. We approached the documentation not as "text on a page," but as a linear visual workflow.
[ DEPLOYMENT ]
Status: Documentation Standardized.
We implemented a "Visual-First" documentation strategy.
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The " IKEA" Protocol: We minimized text density and maximized instructional illustration. By using clean, isometric line art, we reduced the cognitive load on the user, speeding up installation times.
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Global Compliance: We structured the layouts to accommodate multi-language localization (12+ languages) without breaking the grid, ensuring a single master document could serve global markets.
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Brand Alignment: We ensured that even the black-and-white instruction sheets felt "Premium," utilizing Honeywell’s typographic standards to maintain brand authority even inside the box.
[ CLIENT ]
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Honeywell
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Consumer/Industrial Hardware
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Global Tech Sector
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[ SERVICES ]
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Technical Documentation
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Instructional Design
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Print Layout & Production
- Photography
- Interactive Development
- Print Ready Graphics
- Interactive CD-ROM
- PDF Catalog
- Jewel Case Design
- CD-ROM Design
[ DELIVERABLES ]
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User Manuals (Multi-Language)
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Quick Start Guides (QSG)
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Technical Illustrations
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Warranty Collateral
- Photos
- Print Ready Graphics
- Interactive CD-ROM
- PDF Catalog
- Jewel Case Design
- CD-ROM Design
[ OTHER ]
- Auto-Loading CD-Rom
- Interactive Menus
- Custom Marketing Materials
- Localized Promotional Material
- Maintaining of ID Standard